Privacy Policy
Last Updated: July 2025
High Country Reserve (“HCR”, “we”, “our”, or “us”) is committed to protecting your privacy and maintaining your trust. This Privacy Policy explains what information we collect, how we use it, and what rights you have regarding your data.
1. Who We Are
Our website address is: https://highcountryga.com. We specialize in helping families own land in the Blue Ridge Mountains through affordable, ready-to-build properties with financing options.
2. Information We Collect
We collect information through the following methods:
a. Website Forms
When you submit a form (such as a request for information or to schedule a tour), we may collect:
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Full name
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Email address
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Phone number (mobile or landline)
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ZIP code or address (optional)
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Comments or specific property interests
b. Cookies and Analytics
We use Google Analytics 4 (GA4) via Google Tag Manager (GTM) to track:
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Page views
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Clicks on phone numbers and forms
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Newsletter sign-ups
These analytics tools may collect:
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Browser type
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IP address
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Device type
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Site interactions
c. SMS and Email Marketing
If you opt in to receive text messages from us, we collect:
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Your mobile number
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Consent timestamp and source (e.g., web form submission)
3. How We Use Your Information
We use your data to:
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Respond to your property inquiries
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Schedule tours and follow-ups
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Send promotional updates via email or SMS (only if opted in)
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Improve website performance and marketing effectiveness
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Comply with legal obligations
We do not sell or rent your information.
4. SMS Consent and A2P Compliance
By submitting your mobile number through our website, you consent to receive recurring text messages from High Country Reserve related to property availability, tour scheduling, and promotional offers.
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Message frequency varies.
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Message and data rates may apply.
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Reply STOP to opt out. Reply HELP for more information.
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Consent is not a condition of any purchase.
Your consent is securely stored to comply with A2P messaging regulations and TCPA guidelines.
5. Use of Cookies
Our site uses cookies to enhance your browsing experience. These may store your:
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Name, email, and comment if you leave a comment
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Login preferences
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Session data for form progress
You can manage cookie preferences in your browser settings.
6. Embedded Content from Other Sites
Articles on this site may include embedded content (e.g., YouTube videos, maps). These third-party sites may collect data, use cookies, and track your interaction as if you visited them directly.
7. Who We Share Data With
We may share limited data with trusted partners for operational purposes:
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HubSpot (CRM and form processing)
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Google Analytics/Tag Manager (website tracking)
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Third-party SMS gateways (for A2P-compliant messaging)
We do not share your personal information with unrelated third parties.
8. Data Retention
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Form submissions and CRM data: retained as long as reasonably necessary for follow-up or customer service.
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Comment metadata: retained indefinitely for moderation history.
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User accounts (if any): can be updated or deleted by the user or administrator.
9. Your Rights
You may:
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Request a copy of your personal data
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Request deletion of your data
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Opt out of marketing emails or texts at any time
To exercise your rights, please contact us at [info@highcountryga.com].
10. Data Security
We use secure, reputable platforms (WordPress, HubSpot, Google) and implement reasonable safeguards to protect your data.
11. Changes to This Policy
We may update this policy from time to time. The latest version will always be posted here with the effective date noted above.
Questions?
Email us at [info@highcountryga.com] or use our contact form for any privacy-related inquiries.
